Warm, worn, and woolly: the cosy grandpa aesthetic

As the weather gets colder and our layers get thicker, we take style inspiration from those who do it best!

Molly Mallinder
6th November 2024
Image Source: Heidi Mcdonald, Flickr
Grandfather fashion has certainly made a name for itself this year, stomping in with their loafers, stealing the spotlight from cottage and coastal core. And with autumn on our doorsteps, the cosy grandpa aesthetic is about to take centre stage. The 'eclectic grandpa' is the new guy on the runway this fall, so let’s get acquainted! 

Comfort, colour and corduroy are the things to remember when it comes to this trend. It’s all about layering, and with a winter in the North, you’ll be glad to hear it! Shirts and polos are the perfect base to build on. The grandfather aesthetic is all about wearable fashion, adopting the wardrobe of someone who lives a life of leisure. Baggy clothes are the best way to achieve this look, so if your jeans pocket is big enough to fit a crossword book, you are doing something right!

Oversized jumpers are here to stay, so why not get funky with them?

We all know fast fashion companies feed themselves on micro-trends like this, destroying the planet one sweater at a time. But the ‘cosy grandad aesthetic’ is all about timeless fashion, recycling old pieces and investing in those we will still wear when we are grandparents! So, stay away from any fast fashion reinventions of our elders and hit the charity shops full of quality donated jumpers and suit trousers that will last for decades. Chunky cable knit and cool cardies are exactly what we are looking for. 

Oversized jumpers are here to stay, so why not get funky with them? Harry Styles is the main man when it comes to the grandpa trend, styling fun patterns and bright colours with oversized slacks. He gives Emma Chamberlain - the queen of grandpa fashion, with her Chandler Bing-inspired sweater vests - a run for her money.

What makes both of their styles so iconic is the way they add their own unique twist to vintage staples. Whether you opt for thick-framed retro glasses or having the classic Casio watch up your sleeve, accessories are the best way to spice up your fit; adding a little more personality and a little less pensioner. And with our endeavour to be more climate cautious, why not breathe new life into the micro-trend pieces your wardrobe might've fallen victim to this year (yes, leopard print girls, this one's for you) to jazz up your outfit and make your style that little bit different! 

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