The North East is arguably now the most Christmassy region in the UK
A survey conducted by North East botanical drinks maker Fentimans reviewed elements such as the number of Christmas markets, the chance of snow, popularity of the location, the average price of a trip and the shareability of the location with Instagram post and hashtags monitored.
The North was a hot contender with Durham and Sunderland also voted in the top 20 making the North East arguably the most Christmassy region in the UK given the results.
London held the top spot with 16 Christmas markets and over a million Instagram hashtags for shareability and a 3.9% chance of snow compared to Newcastle’s 5.5%. In comparison to Newcastle’s £77 average stay, London was priced up at £143 with drinks prices starting at £5, making it a rather pricey contender for a weekend away.
Berlin was named as the most Christmas destination in the European version with 80 Christmas markets and almost a 20% show. Yet with COVID measures still in place, not all have been able to open this year. Despite having only one Christmas market, Finland was ranked closely behind with a 54% chance of snow.
Manchester, Edinburgh and Glasgow were all beaten by Liverpool named as the best place to spend Christmas outside of London with Norwich ranked 5th with more than 2 million Instagram posts.
North East resident, Oren Brown, said "The North East is a warm and friendly community so I think that’s reflective of the results. I’m not surprised Newcastle has been ranked so highly, given the recent snowy weather. The results make me proud to be a Geordie".
