Created by the Uganda Tourism Board, this new app is part of a plan to solve long-term issues surrounding the relay of information to tourists. Explore Uganda will act as a live information platform, updating tourists in real time about security and weather conditions, as well as including information in service providers, accommodation, attractions and events.
The app has integrated Google Maps, meaning visitors can navigate the country with ease, no matter where they are. The Explore feature has recommendations on key tourist spots, while the Marketplace feature allows users to find local businesses and services. In addition to this, tourists will be able to locate safe and secure places in case of an emergency, as the app is linked to Uganda’s police, so help is never too far away.
Uganda's tourism sector has been making a huge comeback, with the number of visitors expecting to hit 1.5 million by the end of this year...
Lilly Ajarova, CEO of the Uganda Tourism Board, said: “With this app, we are bringing Uganda closer to travellers, whether they are planning their first visit or rediscovering the Pearl of Africa. Through use of technology the application will be able to provide reliable information to the tourists coming to visit Uganda and anyone interested about destination Uganda”.
Despite taking a blow during the COVID-19 pandemic, Uganda’s tourism sector has been making a huge comeback, with the number of visitors expecting to hit 1.5 million by the end of this year, according to the 2023/2024 annual Tourism Performance Report.