Beauty brand of the week: B.Cosmetics

Yasmine Hailes gives us the low-down on this weeks beauty brand of the week...

Yasmin Hailes
11th March 2019

Cruelty-free cosmetic products have long been something I have sworn by, it seems unfair to buy anything that doesn’t meet these standards, so it is no doubt the beauty brand I am loving this month is completely vegan.

B.Cosmetics is an affordable, yet quality brand that is sold exclusively in Superdrug and specialises in make-up and skincare products. Many people have probably not even heard of it, or wanted to purchase anything as it is not what I would call ‘a big beauty brand’, but I am here to change your mind.

For me, it’s professional quality, but cheaper and when you’re a student, these are the exact sort of products I feel like we need in our lives. Not to mention there is usually almost always deals in Superdrug such as 3 for 2, or buy one get one half price. So it’s a “win win” all round. Also a little heads-up, there is currently an offer that if you spend £12 or over on B. Cosmetics you get a free brow contour kit.

The packaging itself is nothing special, simplistic in design, and definitely does not look like something you would find in Harvey Nicks but do not be fooled, as inside there is a whole lot of goodness. They offer ranges for both men and women, and on the Superdrug website they split their products into age categories so you can see the products best suited to your skin type, whatever age you are. Also, the foundations and concealers are in a variety of 12 shades to suit all skin tones and the glitter pigments are SO in this Christmas season.

B.Cosmetics are currently doing a makeup range with one of their ambassadors, Cassie Lomas, and if you’re really into makeup she is probably a familiar and trusted face. On her collection, Cassie said “my products are designed to lift the complexion and enhance our natural beauty whilst remaining on-trend”, and as an avid user of this brand, I totally agree with her.

My favourite products definitely have to be the stubborn makeup remover (£3.95 on offer, usually £7.99) and the dual wand mascara (£10.99) which has a brush designed for your top lashes and one for your bottom lashes – so there’s no more splodges of mascara under your eye or on your eyelid. And for these sorts of prices, you can’t go wrong!

The brand is definitely something I would recommend to people because quality can still be reached whilst keeping your purse a few pennies heavier. Whether you are vegan yourself and are looking for a switch up in your skincare routine or you just simply want to make a difference by buying cruelty-free, this brand will not disappoint.

Buying cruelty-free cosmetics seems like such an obvious choice to me, if you delve a little bit deeper into the industry you will find how disturbing it actually is. The suffering these innocent animals have to endure is heart-breaking and can only be helped if we all decide to ditch the barbarity of animal-tested cosmetics.

Other high-street cruelty-free brands: Boots No7, NYX, The Body Shop, E.L.F, Lush, and Wet n Wild, as well as SO many others! Find the full list on

If you too want to buy cruelty-free cosmetics, just look for the leaping bunny!

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